F150ROD
Well-known member
Yes, have them send you an email with this information. Tweet it to Levine and Farley. Make sure you also tweet the screenshot where it says no dealer markup. What they will do is find you a dealer with no markup to deliver your Lightning and then make sure that dealer receives no more allocation.So I changed dealerships specifically because they told me they wouldn’t charge over MSRP. Was so excited to complete my wave 4 Lariat order, and my online checkout receipt showed that dealer markup was zero reflecting the same as MSRP. However, since the order still had to be finalized and built by the dealer I requested a final build sheet prior to submitting. The invoice showed MRSP but had a handwritten $4000 at the bottom with no other info.
Of course I called the dealer to ask what that was and he told me “our cost to order the Lightning is the exact same as MSRP and we aren’t in the business of selling at cost. Ford didn’t tell us there would be no added in dealer profit and we need to make money on this so we are up charging 4k.” The GM said he would call me tomorrow but at this point I’m irate. Is there anything I can do? Called ford and said “that’s the problem with dealers being independent .”
Changing dealers prior to ordering will not hold your Lightning back as long as the dealer accepts the order.
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