1,837 F-150 Lightnings Sold in June 2022

[KevinC]

Sales of the all-new F-150 Lightning continue to ramp up. In June, Ford sold 1,837 F-150 Lightnings, while more than 75 percent of people who reserved an F-150 Lightning came from other competitive brands. In the short time F-150 Lightning has been on sale, Ford has sold a total of 2,296 trucks, taking the lead in the segment during the month of June.

 

[bosox8]

They'd have more sales if they could find the ones they built 2-3 months ago and sent to parking lots from hell.

 

[hturnerfamily]

and, to put that number in perspective, that's not even enough trucks to provide even a single Demo unit to each of their dealers, much less fulfill even a fraction of the customer orders...

 

[KevinC]

I believe this officially means they've fallen short on maxing the 200k EV tax rebate total for Q2 since the mach E sales were down for the month. That means the rebate should be fully safe for the 2022 year.

 

[bosox8]

Their "roll-out" is more resembling that of a start-up than that of a well-heeled production builder.

 

[FordLightningMan]

I believe this officially means they've fallen short on maxing the 200k EV tax rebate total for Q2 since the mach E sales were down for the month. That means the rebate should be fully safe for the 2022 year.

If there's been one positive with the Ford EV recalls, it is that more people going into MY23 will be receiving a rebate. Now that we passed Q2, hopefully the ramp up in production happens more expeditiously, but things aren't all doom and gloom just yet.

 

[bosox8]

Perhaps not all doom and gloom yet but as my truck rolled off the plant 7 weeks ago to God knows where and interest rates continue to rise @Ford Motor Company had better figure it out - quick!

 

[RavenYZF-R6]

@Ford Motor Company had better figure it out - quick!

Or else what? Or else they sell it for 25k mark up .

 

[bosox8]

Rising rates and a recession do not make for a strong auto market.

 

[metroshot]

Rising rates and a recession do not make for a strong auto market.

Agree - not to mention that some people who reserved a year ago, now find it either prohibitively expensive to finance or end up abandoning their orders.

I am bummed that the Lightning won't have the appealing Ford Options financing that I originally wanted (similar to the MME)...

 

[p52Ranch]

The first Lightning retail sale was much celebrated on May 26th and that was local to MI. So I am trying to reconcile the numbers in the report:
"Sales of the all-new F-150 Lightning continue to ramp up. In June, Ford sold 1,837 F-150 Lightnings,.... ...In the short time F-150 Lightning has been on sale, Ford has sold a total of 2,296 trucks,..."

The difference between 2,296 and 1,837 is 459 units. I don't think Ford could have sold 459 units to retail customers in May unless either Dealer Mannequins count in these numbers or if they had a huge fleet delivery in May?

Or, does Ford count sales when they are loaded onto some form of Transport heading toward the dealerships? E.G. 459 retail sales units were loaded in May and another 1,837 were loaded in June?

You would think if the delivery of dealer mannequins counted towards the number it would be higher than 2,296 total trucks delivered as I think most mannequins (about 2,400) have been delivered.

Edit, Did Ford forget to add the Rouge plant to their spreadsheet? Are the Or are they trying to bury Lightning numbers in with Dearborn F-150's?

 

[ExCivilian]

I don't think Ford could have sold 459 units to retail customers in May

Why not? There's almost a week between May 26th and June 1st. Counting the 26th and 31st, there were six days to deliver vehicles to customers before the 1st.

 

[Roy2001]

How many R1T sold for the same month?

 

[hturnerfamily]

'sold' versus 'produced', etc., are terms you might not actually find the answer for, as the meaning can 'mean' different things to different people - but, the reality is that once the vehicle has been 'built', the DEALER is now the 'customer' who the vehicle has been 'sold' to, even if it hasn't yet left the factory lot - even when we customers 'order' a vehicle, it is technically the DEALER's inventory until we sign and pay. So, yes, Ford can submit that they have 'sold' so-many units, since it's such a technical term in these regards.
We might can argue about who is responsible for the vehicle between the 'built' date and the date the vehicle is actually off-loaded at the Dealer's lot, but that is likely the transport company.

I delivered many brand new MOTORHOMES from many factories in north Indiana back several years ago, for a while. Each manufacturer has different ways to 'stage' their built vehicles, which are then picked up by the transport company driver(me), via the instructions from the transport company who is in charge of delivering that unit. Typically, the manufacturer uses one single transport company, with a staging lot nearby, where the units are driven to when they leave the factory, by transport company employees or drivers, but NOT by the factory's workers. The transport company then hires the driver to come and drive it to the dealer, which could be 300 miles away, or 2,000 miles away. The staging lot might be manned, or it might simply be a satellite lot, with a coded gate.

I think that Ford has many logistics that come into play with all their various models and factory locations and transport logistics. Some of those 'chip hold' vehicles are probably at some designated lot where other 'ready to ship' vehicles are not, but there WILL be staging lots for factory ready-to-ship vehicles, and probably SEVERAL, since the backlog of shipping and transport has created such a need. These are the ups and downs of the difference between the ability to build so-many vehicles per day by the factory, and yet only so-many can only be transported - it's probably a logistical nightmare that few of us would want to be involved in.

and, to add as to 'why' I no longer drive or transport motorhomes, it's a combination of a lot of differing negative reasons: first, you don't have control over when and where you go - the transport company determines that. second, you are responsible for all fuel to your destination, good MPG or not, and they only start any motorhome with 1/4 tank - with few fuel stations in the first hundred miles - it's a ridiculous way to start a cross-country delivery. third, many times the motorhome has issues BEFORE you even sit in the driver's seat - either the 12v systems have failed and you can't even open the door, or the key in the ignition does nothing, or the GPS will not operate, or the backing camera is blank, etc., it can be all over the place - QC seems to be lacking from the get-go. fourth, the transport company wants you to 'not' sleep in the motorhome's bed when you have an overnight trip, which the vast majority are, if not MULTIPLE nights. O.k., so where are you going to sleep then? Get a hotel? not happening on such little pay.
fifth, the transport company wants to know why you aren't 'there yet'... and yet DOT Hours of Service rules don't allow you to drive but so-many hours per day, and even if you get caught up into SEVERE traffic, whether in a metro area at morning or evening hours, or even if it's just an accident on the interstate, the clock is STILL ticking. No wonder you see so many 18-wheelers pulled over along interstate on/off ramps, parked. They must. They have no other choice. Crazy.
I appreciate my Lightning transport truck driver, but, please hurry

 

[Skidrowe]

I believe this officially means they've fallen short on maxing the 200k EV tax rebate total for Q2 since the mach E sales were down for the month. That means the rebate should be fully safe for the 2022 year.

Based on the info from here: https://evadoption.com/ev-sales/federal-ev-tax-credit-phase-out-tracker-by-automaker/

Manufacturer*	Total Sales 2010 - June 2020	Total Sales 2010 - Dec 31, 2021	# To Reach 200,000
Tesla	605,373	1,090,134	-890,134
General Motors	234,523	271,718	-71,718
Nissan	144,913	164,252	35,748
Toyota Motor Corporation	127,593	192,342	7,658
Ford Motor Company	123,030	160,580	39,420

It looks like we're pretty good for the rest of this year because they reported 22,979 EV sales in the first half of the year. So they still have to sell 16,441 to trigger the countdown to the reduction of the EV credit.

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