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Ford had an impressive 3Q 2021 and Jim Farley also says rollout of BlueCruise pushed back to 1Q 2022.
Separately, Farley on Wednesday said Ford would delay an over-the-air rollout of its BlueCruise hands-free highway driving system from this year until the first quarter of next year. He said the delay is to simplify the technology, which is viewed as a new recurring revenue opportunity and a way for Ford to catch up with other systems from competitors such as GM and Tesla.
Separately, Farley on Wednesday said Ford would delay an over-the-air rollout of its BlueCruise hands-free highway driving system from this year until the first quarter of next year. He said the delay is to simplify the technology, which is viewed as a new recurring revenue opportunity and a way for Ford to catch up with other systems from competitors such as GM and Tesla.
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