Ford is not bleeding cash on EVs. That's oil company/related media FUD. Ford has solid EV sales margins (they make money on every EV sale, lose money in teh sector due to accounting rules on write-off of new investment). The segment "loses" money due to R&D expenses, stand-up of new facilities - it is called investment. I'm a CPA and public company board member, chair an audit committee - all this "Ford loses money on EVs" stuff is pure BS.
It's called a competitive market and market pricing. Circumstances change, deals change. A year ago Ford gave me more than MSRP for my year-old PowerBoost King Ranch with 15k miles on it. That ruck is now worth $20k less than the trade valu ethey gave me. Guess I owe them money? Markets and prices are fluid. Get over it.
I AGREE.
Because they negotiated a price and profits are the name of the game. Get what the market will bear. I am selling two antique vehicles right now for multiples of what I paid. Guess that's price gouging? Cost means almost nothing in pricing metrics - it is all about market. Look at Tesla's price gyrations - way more dramatic that Ford's - all over the place based on constantly changing market dynamics. Don't like it? Buy used - except even those prices are being whipswaed by MSRP changes.
Did you reserve your tesla 2 years ago based on the advertised price? Well alot of us did and alot of us can't afford a $130k car. I was enticed by the original price. . It's called bait and switch. Ford came out and said we could by a lightning for $39.974 that got alot of people's attention. Then they said the cost of materials went way up and they jacked up the prices. Well 6 months later I guess the price of materials must have come way down. The first 200k people should pay the original price.
No one made you do the deal. Literally no one. You could have walked at any point up to closing. By signing you said you were satisfied in both a legal and moral sense. There is ZERO bait and switch. And even if it were, that is neither illegal nor immoral. No one has to close, full stop. It was never about cost. Price is always about market value and demand. Demand dropped and so did price. Same for Tesla, which is also being predatory with respect to pricing against competitors. As it should be. That’s called a market. You’re only “hurt” because Ford cut prices after your deal closed. Otherwise you’d be fine? Defined sore loser, whining. Let’s be adults and own our decisions.
Why do you continue to use logical points to combat the pitch fork and torch crowd?
If you do not know the whole story you should not judge it makes you look childish.
That was meant for tesla boy.
My reply was for tesla boy.
I was Wave 3 of the 2023 model year orders, invited right as, or a day or two after Ford announced the price increases. No price protection. Only the first 2 waves received price protection. You had to have your order in and confirmed by Ford at the time of the price increase announcement to get the protection.
