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  1. Am I crazy or brilliant

    I'd almost respect the honesty if they'd just list their out-the-door price on the website instead of misleading people with MSRP, but then they wouldn't be a good little dealership if they were upfront.
  2. Priority list and waves 2+

    Priority code 19 has nothing to do with where you are on the list. It's an internal priority code.
  3. Ford's epic Lightning bait-and-switch is complete (the official "I'm out" thread).

    Ford has done an absolutely terrible job with communication during this launch. Between constantly sending out clickbait marketing emails, to not talking about how this reservation process was supposed to play out, to the absurd price for the lowest retail ER truck.
  4. Did you switch dealerships between waves? Please share your experience.

    I believe it is. If there's no reservation behind it, they don't get an additional truck.
  5. Did you switch dealerships between waves? Please share your experience.

    It could also be that if they tell you you're #10, and you find out you can be #3 elsewhere, you're not gonna stick around very long.
  6. Transition to EV, why Ford/GM still need dealers to sell the trucks?

    lmfao, I guess those games they play work cause this guy clearly thought he was able to somehow one-up them in the past. Even if you get a seemingly good deal, you still lost the game just by engaging them in the first place.
  7. Transition to EV, why Ford/GM still need dealers to sell the trucks?

    I would travel multiple states to buy directly from a manufacturer like this.
  8. Ford Warns Dealers Against Additional Deposit / Payment Requirements For Lightning Orders. Supports No-Resale Provisions in Purchase Contracts

    What's the dealer doing to deserve that? Why shouldn't the corporation actually researching, prototyping, building and delivering the product make that money?
  9. Ford Warns Dealers Against Additional Deposit / Payment Requirements For Lightning Orders. Supports No-Resale Provisions in Purchase Contracts

    The difference being that the additional money is going directly to Tesla. Why should I give an $10k to a glorified delivery center?
  10. Transition to EV, why Ford/GM still need dealers to sell the trucks?

    I think a few of the legacy manufacturers understand that dealerships are an issue. They just need to break the stranglehold that dealerships have on lawmakers.
  11. For those who thought YouTubers and influencers would be prioritized for first wave (spurt/drip) order invites....

    That's actually super surprising to me. InsideEVs has had Ford corporate on their videos multiple times and are one of the larger EV-focused outlets, so if there really were press/influencer prioritization I'd have thought they'd get one. I'd hope they'll at least get some hands-on time with a...
  12. Conversion Rate

    Exactly. It's one of the best-selling vehicles in this country, they've got enough data to know what consumers will buy. Think about it, someone buying an EV right now is still in the early adopter phase. Those people usually have money to spend.
  13. ?‍? F-150 Lightning Build & Price Configurator Now Live! Post Your Build

    This is where I give Chevy props. There's no misunderstanding about their plan: Fleet and high margin trucks first, everyone else the next year. Simple as that.
  14. Selling Your Order or Plan to Sell Lightning?

    Exactly. And sometimes that's all a legal threat is, a way to deter you from even thinking about calling their bluff.
  15. Ford Warns Dealers Against Additional Deposit / Payment Requirements For Lightning Orders. Supports No-Resale Provisions in Purchase Contracts

    In this notice it does use that specific example, but the language overall reads more broadly to me, and the paragraph quoted talks about bait, which in my mind includes the "$0 on order but $5k suddenly at delivery" tactic.
  16. Ford Warns Dealers Against Additional Deposit / Payment Requirements For Lightning Orders. Supports No-Resale Provisions in Purchase Contracts

    Wow, that's.... that's something. Maybe Ford is serious about trying to keep excessive price gouging under control.
  17. Selling Your Order or Plan to Sell Lightning?

    Welp, https://www.f150gen14.com/forum/threads/bulletin-ford-warns-dealers-against-additional-deposit-payment-requirements-for-lightning-orders-corporate-supports-no-resale-provisions.7961/


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