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RickLightning

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There now. Drove a Lightning myself. Had a nice chat with Darren Palmer too. More to come... #F150Lightning #LightningStrikes

UPDATED 4/26 Throughout The Day

I was contacted last week by an agency working with Ford to invite me and my wife to the event. Towards the end of the week it was revealed that it was a 2 day event. They offered to fly us in, to which I responded "by chopper"? The agency hadn't realized that we live 30 minutes away.

We arrived around noon yesterday, among a group of 20+ prospective customers and their +1s. People were flown in from around the country. Many we met expect their trucks in May or June. We haven't ordered ours, missing the cut but expecting to make the 2023 batch, given we reserved about 12 hours in.

After having lunch, we were driven to the Ford Dearborn Development Center. Everyone had a customized itinerary, designed to give a group of 4 private time with the trucks and Ford execs including Darren Palmer and Emma Berg, as well as some Ford engineers and event staff. During our time, it was mostly pouring rain unfortunately. Darren gave an overview of the truck, most of which was not new information to me, but some tidbits thrown in. I did not push for any "reveals" because I knew he wouldn't give them plus I don't have a YouTube channel... Our reactions were filmed, and we had to sign away rights including to our firstborn (eh!).

Lightning's interface is faster than the 2021 Mach-E with newer technology. Some things in the interface are added, some moved around. Mach-E will be getting a boatload of updates in October and April. They are all stacked up behind BlueCruise.

I listened while Darren took us through the interface, and it was clear they've been listening and reading forum threads. Nice to see. Darren asked me about our Mach-E experience and listened intently.

Then to the track, a large open concrete area. A Ford driver took us through a course of cones, basically the same as the drives that took place across the country last summer. Wasn't a "race car driver", hit a few cones. It was pouring buckets. Then it was my turn to drive. For engineer in passenger seat, and my wife sitting under the tent because she said "I know how you drive..." We were allowed to stomp on it on a straight shot, turn around, and do it again. No cones to whip around, just 0 to however high you want to go. With noticeable standing water, we both felt the vehicle start to lose grip on a wheel or two as I passed 70, and adjust, i.e. the all time AWD sensed the slippage / hydroplanning and reacted to keep us headed straight. I did not slap the brakes, nor try to slide sideways or anything like some may have. My summary - it drives like an F-150 Mach-E. Everything felt the same, except the turning radius which matched the gas truck (we have a 2013 F-150).

Got another chance to talk to Darren, and asked some questions about Ford's awareness of the issues that some of us have experienced with our year 1 vehicles. I did talk specifics, both my experience and others. Again, I will state that they read the forum threads and nothing I said seemed to be new information to him.

I was asked why I had gone EV, and was headed towards another one, and truthfully answered that I felt it was my obligation to push Ford, dealers, and the industry to give us choice and not screw this up. They clearly appreciated that.

After the drive we had about an hour to relax in our rooms, then drinks and hor derves. That was all customers. Then to dinner at Ford's Garage, which has great food and a good craft beer selection. None of the senior execs were there, but some engineers and the event staff were.

Today we get bused over to the event site at noon, maybe a tour? (secret events), then the event at 1:30 which will be online as well.

I will take pictures today, yesterday between pouring rain and secret vehicles we couldn't photograph, the only shots I got were of me driving. Not exciting. We saw a vehicle a big instrument cluster on the roof (self-driving?) And several covered shapes that looked like they could be bigger pickups, or Excursions. Or maybe they brought in competitor's vehicles to confuse us?

Picture from GoogleMaps, you can't tell but there is a control tower right in the middle.

Ford F-150 Lightning Attended F-150 Lightning Launch Event -- Writeup, Photos, Max Payload, GVWR screenshot_20220426-083609_maps-


Ford F-150 Lightning Attended F-150 Lightning Launch Event -- Writeup, Photos, Max Payload, GVWR f150lightningtesttrack_3g2a6661-



day, breakfast, then sat around in room until we were bused over to the Rouge Electric Vehicle Center, built at the historic Rouge complex. After going through security (metal detector), we were given admittance bracelets to go through our customer bracelets. As we entered there was a display of old to new - Model A to Lightning. We were shown where the food was (for us and the employees), and where the assembly line was, and shown our area to watch the proceeds (right up front to the right of the stage). We were then told to wander around as we saw fit, unless someone told us not to.

With about 75 minutes until showtime, we wondered around the assembly area after snapping a picture of my wife in the frunk and sending it to my kids. I was disappointed that the Ford engineer with the keys wouldn't close the trunk and free me from ... nevermind...

There is no formal tour offered at this point to anyone. Line was shut down the entire time for workers to eat and attend the show.

It's a basic rectangular assembly line, with pieces of the trucks moving on carts. Cab, which then gets instrument panel added, front grill, etc. Then the back end comes around and joins it, battery pack comes in and is wedded to the upside down chassis, which is then turned and matched with the body.


After the show, we wondered around, had nice Cappuccino with either "Ford" or "F-150" in cinnamon sprinkled on top, and the got dropped off at the hotel and headed home.

After speaking to Ford employees in Engineering, Communications, Social Media, etc., I can say a few things.

1) They are really trying. This is a huge company set in its ways trying to reinvent itself, and they're hitting obstacles, and then smashing through them. Along the way there are issues, and they deal with them.

2) Ford is back on the forums as most know. They are reading the forums, and conveying issues to management including Darren Palmer, if he didn't learn of them himself in reading the forums.

3) People may expect to post an issue, and have @Ford Motor Company respond and either acknowledge it's an issue, or resolve it. That's not going to happen. Our culture doesn't allow companies to do that, especially in this industry, due to liability. They do learn of the issues, and I gave a suggestion for the forums in general that perhaps we'll see rolled out that may help in the process. Of course I brought up my issue (currently dead instrument panel during application of module updates during BlueCruise), and they are working with the dealership to try and resolve it.

Many were thrilled with their test drives. Since we both got to ride in one last summer at the drive event, and have a Mach-E, nothing really was a surprise to me as compared to others. Still emerged grinning after they drove us around, but when I drove it, in a downpour, just going back and forth in a straight line it didn't get the ear to ear grin. Maybe I'm getting jaded in my old age, or I was getting annoyed at everyone else that is getting one in a few months when I'm not... 🤣 😢

Ford F-150 Lightning Attended F-150 Lightning Launch Event -- Writeup, Photos, Max Payload, GVWR pxl_20220426_155211487-



Ford F-150 Lightning Attended F-150 Lightning Launch Event -- Writeup, Photos, Max Payload, GVWR pxl_20220426_155331063-mp-



Ford F-150 Lightning Attended F-150 Lightning Launch Event -- Writeup, Photos, Max Payload, GVWR pxl_20220426_155653310-



Ford F-150 Lightning Attended F-150 Lightning Launch Event -- Writeup, Photos, Max Payload, GVWR pxl_20220426_155727695-mp-



Ford F-150 Lightning Attended F-150 Lightning Launch Event -- Writeup, Photos, Max Payload, GVWR pxl_20220426_161951276-



Ford F-150 Lightning Attended F-150 Lightning Launch Event -- Writeup, Photos, Max Payload, GVWR pxl_20220426_162249519-



Ford F-150 Lightning Attended F-150 Lightning Launch Event -- Writeup, Photos, Max Payload, GVWR pxl_20220426_162701589-



Ford F-150 Lightning Attended F-150 Lightning Launch Event -- Writeup, Photos, Max Payload, GVWR pxl_20220426_163044122-



Ford F-150 Lightning Attended F-150 Lightning Launch Event -- Writeup, Photos, Max Payload, GVWR pxl_20220426_163304704-



Ford F-150 Lightning Attended F-150 Lightning Launch Event -- Writeup, Photos, Max Payload, GVWR pxl_20220426_163545073-mp-



Ford F-150 Lightning Attended F-150 Lightning Launch Event -- Writeup, Photos, Max Payload, GVWR pxl_20220426_163521880-



Ford F-150 Lightning Attended F-150 Lightning Launch Event -- Writeup, Photos, Max Payload, GVWR pxl_20220426_163558391-




I also got payloads off some production vehicles...

F-150L PRO with Michelin 275 65 R18 tires - 2,170 pounds GVWR 8,250, therefore 6,080 gross vehicle weight. This vehicle is Iced Blue Silver Metallic, and the last digits of the VIN are 01897.

F-150L Lariat (didn't get tire info) - 1,721 pounds GVWR 8,550, therefore 6,829 gross vehicle weight. This vehicle is Atlas Blue, and the last digits of the VIN are 02820.

F-150L Platinum with General Grabber 275/50 R 22 tires - 1,516 pounds GVWR 8,550, therefore 7,034 gross vehicle weight. This vehicle is Star White Metallic, and the last digits of the VIN are 02799.

Of course there are packages within Lariat, and those have different payloads.

Ford F-150 Lightning Attended F-150 Lightning Launch Event -- Writeup, Photos, Max Payload, GVWR pxl_20220426_184734782-



PRO

Ford F-150 Lightning Attended F-150 Lightning Launch Event -- Writeup, Photos, Max Payload, GVWR pxl_20220426_184826429-night-



LARIAT

Ford F-150 Lightning Attended F-150 Lightning Launch Event -- Writeup, Photos, Max Payload, GVWR pxl_20220426_184728206-



PLATINUM
 
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sotek2345

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CoyoteJim

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Ford F-150 Lightning Attended F-150 Lightning Launch Event -- Writeup, Photos, Max Payload, GVWR 1650918540040
 

F150ROD

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There now. Drove a Lightning myself. Had a nice chat with Darren Palmer too. More to come...
What?! You can’t just come in here, say you drove it and drop the Mic…. What’s wrong with you? Give us more details without getting caught :cool:
 

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Vorador

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There now. Drove a Lightning myself. Had a nice chat with Darren Palmer too. More to come...
Have they mentioned when media will be able to do stuff like range tests?
 

CoyoteJim

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Wow, your signature :)
I don't think I'm going to get all of them but I wanted the option. I think for the next few years if you don't reserve in the first hour of a reveal you're going to have to wait a while for the vehicle you want, unfortunately.
 

Labs4Lightning

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I don't think I'm going to get all of them but I wanted the option. I think for the next few years if you don't reserve in the first hour of a reveal you're going to have to wait a while for the vehicle you want, unfortunately.
In a couple of years there will also be a used BEV market.
 

Sam James

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I don't think I'm going to get all of them but I wanted the option. I think for the next few years if you don't reserve in the first hour of a reveal you're going to have to wait a while for the vehicle you want, unfortunately.
This is what we're doing, but sticking to the more established brands (including Rivian in this).
 

greenne

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This is what we're doing, but sticking to the more established brands (including Rivian in this).
I waited too long for the Lightning. I did reserve Silverado within the first minute, have a Rivian reservation(really late) and a Fisker Ocean reservation.

On my radar:
Blazer EV
Equinox EV
VW Buzz EV Van

Thats the crazy world we are in...reserve anything you might possibly want to buy and cancel later. Otherwise you're on a 2-3yr wait list....
 

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Viper GTS

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I waited too long for the Lightning. I did reserve Silverado within the first minute, have a Rivian reservation(really late) and a Fisker Ocean reservation.

On my radar:
Blazer EV
Equinox EV
VW Buzz EV Van

Thats the crazy world we are in...reserve anything you might possibly want to buy and cancel later. Otherwise you're on a 2-3yr wait list....
Yep. At one point I was up to 8 reservations. I've taken delivery of the first two so I'm left with just two Lightnings, two Silverados, a Rivian, and the vaporware CyberTruck. People thought I was insane back when I started making these but most have since come around to understand.
 
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RickLightning

RickLightning

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I was contacted last week by an agency working with Ford to invite me and my wife to the event. Towards the end of the week it was revealed that it was a 2 day event. They offered to fly us in, to which I responded "by chopper"? The agency hadn't realized that we live 30 minutes away.
We arrived around noon yesterday, among a group of 20+ prospective customers and their +1s. People were flown in from around the country. Many we met expect their trucks in May or June. We haven't ordered ours, missing the cut but expecting to make the 2023 batch, given we reserved about 12 hours in.

After having lunch, we were driven to the Ford Dearborn Development Center. Everyone had a customized itinerary, designed to give a group of 4 private time with the trucks and Ford execs including Darren Palmer and Emma Berg, as well as some Ford engineers and event staff. During our time, it was mostly pouring rain unfortunately. Darren gave an overview of the truck, most of which was not new information to me, but some tidbits thrown in. I did not push for any "reveals" because I knew he wouldn't give them plus I don't have a YouTube channel... Our reactions were filmed, and we had to sign away rights including to our firstborn (eh!).

Lightning's interface is faster than the 2021 Mach-E with newer technology. Some things in the interface are added, some moved around. Mach-E will be getting a boatload of updates in October and April. They are all stacked up behind BlueCruise.

I listened while Darren took us through the interface, and it was clear they've been listening and reading forum threads. Nice to see. Darren asked me about our Mach-E experience and listened intently.

Then to the track, a large open concrete area. A Ford driver took us through a course of cones, basically the same as the drives that took place across the country last summer. Wasn't a "race car driver", hit a few cones. It was pouring buckets. Then it was my turn to drive. For engineer in passenger seat, and my wife sitting under the tent because she said "I know how you drive..." We were allowed to stomp on it on a straight shot, turn around, and do it again. No cones to whip around, just 0 to however high you want to go. With noticeable standing water, we both felt the vehicle start to lose grip on a wheel or two as I passed 70, and adjust, i.e. the all time AWD sensed the slippage / hydroplanning and reacted to keep us headed straight. I did not slap the brakes, nor try to slide sideways or anything like some may have. My summary - it drives like an F-150 Mach-E. Everything felt the same, except the turning radius which matched the gas truck (we have a 2013 F-150).

Got another chance to talk to Darren, and asked some questions about Ford's awareness of the issues that some of us have experienced with our year 1 vehicles. I did talk specifics, both my experience and others. Again, I will state that they read the forum threads and nothing I said seemed to be new information to him.

I was asked why I had gone EV, and was headed towards another one, and truthfully answered that I felt it was my obligation to push Ford, dealers, and the industry to give us choice and not screw this up. They clearly appreciated that.

After the drive we had about an hour to relax in our rooms, then drinks and hor derves. That was all customers. Then to dinner at Ford's Garage, which has great food and a good craft beer selection. None of the senior execs were there, but some engineers and the event staff were.

Today we get bused over to the event site at noon, maybe a tour? (secret events), then the event at 1:30 which will be online as well.

I will take pictures today, yesterday between pouring rain and secret vehicles we couldn't photograph, the only shots I got were of me driving. Not exciting. We saw a vehicle a big instrument cluster on the roof (self-driving?) And several covered shapes that looked like they could be bigger pickups, or Excursions. Or maybe they brought in competitor's vehicles to confuse us?

Picture from GoogleMaps, you can't tell but there is a control tower right in the middle.

Ford F-150 Lightning Attended F-150 Lightning Launch Event -- Writeup, Photos, Max Payload, GVWR Screenshot_20220426-083609_Maps
 

Oneand0

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Thank you Rick, for your write up! I’ve never owned a truck and can’t remember the last time I actually drove a truck. I guess I need to get in an F-150 ice and drive it before driving the Lightning demo at my dealers later, just so I can appreciate the difference. Looking forward to another report, have fun!!
 
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RickLightning

RickLightning

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Great write up! How exciting! It would be nice if they surprised you with an order opportunity at the end!
Ha! Some were surprised to learn we didn't have one on order. Darren did not offer to let me cut the line. 😭
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