MY22 Lightning Production Number

[robot]

With F-150 i the game my opinion has moderated to the point that I employ VooDoo rituals to influence Ford to select me as an early customer ;-)

You are a forward thinker!

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[Tones]

I don't think when you reserved one matters at all. I reserved ones they night of release. And I've received no info from Ford since than. And my dealer is unaware that they even closed reservations yesterday.

 

[neugucpi]

Also depends on when production begins, spring 2022 can be almost end of June. Well, that’s probably right since the order bank opening just delayed to who know when. And bear in mind, there will be likely more issues than you can expect.

 

[ChasingCoral]

I don't think when you reserved one matters at all. I reserved ones they night of release. And I've received no info from Ford since than. And my dealer is unaware that they even closed reservations yesterday.

Reservation order absolutely will matter. However dealers also get to prioritize a limited number of customers dependent on the dealer’s reservation volume.

 

[EVTruckGuy]

Well, that's what I was trying to find out! My understanding is that reservation number (10910950) and reservation date (5/23/21) have nothing to do with dealer allocations.

Your dealer gets to assign priority to certain customers which is independent of allocation, reservation date, or any other variable.

This is something assigned by the dealer that allows a select number of customers to jump everyone else in line (at that particular dealer) regardless of reservation date.

Your dealer has complete control over this process, but they may or may not tell you if you are a "priority" customer if you ask.

The only thing a dealer can't control is allocation, but again that has nothing to do with whether or not your dealer gives you "priority" to be one of their first order conversions.

 

[Sdctcher]

Your dealer gets to assign priority to certain customers which is independent of allocation, reservation date, or any other variable.

This is something assigned by the dealer that allows a select number of customers to jump everyone else in line (at that particular dealer) regardless of reservation date.

Your dealer has complete control over this process, but they may or may not tell you if you are a "priority" customer if you ask.

The only thing a dealer can't control is allocation, but again that has nothing to do with whether or not your dealer gives you "priority" to be one of their first order conversions.

I believe the customer that is being rewarded a “priority boost” must have a reservation in order to qualify. Cannot just be average Friend Joe off the street.

 

[EVTruckGuy]

I believe the customer that is being rewarded a “priority boost” must have a reservation in order to qualify. Cannot just be average Friend Joe off the street.

That is my understanding as well. It could be someone who placed a reservation last week who gets bumped to the #1 spot if a dealer chooses to reward them with a priority spot, although this example is probably extreme.

Either way... I do think some sort of reservation would likely need to have been placed before a customer can be given a priority spot.

 

[EaglesPDX]

Fur the entire USA the number is 16,000.

Ford official announcement a while ago was 15,000 for 2022. I'm in the first 20,000 reservations so we'll see what transpires.

 

[EVTruckGuy]

Ford official announcement a while ago was 15,000 for 2022. I'm in the first 20,000 reservations so we'll see what transpires.

I don't think you will find any evidence of a Ford announcement with 15,000 for 2022. That number was from a Reuters article that cited an anonymous source, and other media outlets perpetuated that claim by citing the Reuters article.

That's far from official.

Ford did specifically state the 15,000 number was not accurate and that they would not be releasing specific production numbers for 2022.

 

[EaglesPDX]

I don't think you will find any evidence of a Ford announcement with 15,000 for 2022.

All the EV media sites claim Ford did announce the original production numbers and all cite the same numbers.

"15,000 units in the first year, a proposed 55,000 by 2023, and then 80,000 units by 2024"

There have been recent announcements that Ford is upping MachE and F150EV production but don't think that will apply to the first 15,000 2022 batch as that seems to be a constant on all the reports on the Lightning production schedule.

 

[EVTruckGuy]

All the EV media sites claim Ford did announce the original production numbers and all cite the same numbers.

"15,000 units in the first year, a proposed 55,000 by 2023, and then 80,000 units by 2024"

There have been recent announcements that Ford is upping MachE and F150EV production but don't think that will apply to the first 15,000 2022 batch as that seems to be a constant on all the reports on the Lightning production schedule.

The article you posted does not claim Ford announced those numbers.

I'm aware of all the articles. The first article to report the 15,000 number, the original source for all the other articles, is right here.

https://www.reuters.com/business/au...n-target-strong-pre-launch-demand-2021-08-23/

My point is that if you read that article... It's far from am official Ford announcement. When Ford was asked about this number on social media following this report from anonymous sources, they specifically decided not to confirm it and instead stated they would not be releasing target production numbers for 2022.

The number may or may not be accurate, but people often repeat the number on forums claiming it was an official word from Ford. I'm just trying provide a little more clarity to where this number came from.

It was likely leaked from someone at Ford or their suppliers and was never confirmed by any news media to be accurate.

Ford did officially announce Target numbers for 2023 and 2024... But the numbers for 2022... Well good luck finding a source that cited Ford as a their source for that number because it doesn't exist.

 

[EaglesPDX]

Well good luck finding a source that cited Ford as a their source for that number because it doesn't exist

The article above cites Ford as the source as do those in the EV media. Since the media seems to have concensus on the 15,000 for 2022 per Ford, I'll go with that as the most likely.

Here's another example.

Ford will ramp up to that goal, the report said. The Lightning is scheduled to launch next spring as a 2022 model, and Ford plans to build about 15,000 trucks for the 2022 calendar year, the report said. That will reportedly increase to 55,000 in 2023.

 

[Snakebitten]

As of yesterday, it is claimed that 88,000 is the maximum capacity/capability of the F150 Lightning plant and that Ford wants to have it producing at a rate of 80,000 by January 2023.

Read into that whatever you may, but it at least means that they intend to build as many as possible as early as they can.

 

[EVTruckGuy]

The article above cites Ford as the source as do those in the EV media

Really where? This is the quote from the article you posted. "The Ford F-150 Lightning is set to face limited production for the 2022 model year, with just 15,000 units rolling off the assembly line. This is partly due to the shortage of semiconductors, otherwise known as chips."

This is the quote in the article I posted. "The ramp to the new production target includes plans to build about 15,000 next year after the electric truck's spring launch and 55,000 in 2023, a second source said."

I am not trying to start an argument... But I have point out you posted the article which does not say what you thought it said. Did you read it before posting it? Where does it say Ford was the source for that number? Can you paste the quote here from that article where it says Ford released the 2022 production target?

 

[EaglesPDX]

I feel like you are just trying to perpetuate rumors at this point and pass it off as something Ford stated.

If it makes you feel better, call it the rumor put out by Ford in every conversation with all the EV media. The "rumor" is surprisingly consistent from just about every auto media source who all cite Ford as the source.

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