greenne
Well-known member
- First Name
- Nathan
- Joined
- Jul 13, 2021
- Threads
- 27
- Messages
- 1,894
- Reaction score
- 2,305
- Location
- Niskayuna, NY
- Vehicles
- 2022 Lightning (Ordered 6/19, delivered 10/28/22)
For the company(Ford) its a way to gauge demand and get a no cost loan.The reservation system was something started by Tesla and used to gain an idea of demand and, in Tesla's case, cash as Tesla initially asked for $1k and got $400M in reservations plus a lot of advertising exposure.
Ford and others do the same to gauge demand and models within demand.
What they supposedly offer in return is a way to "pay" for an upgraded(or static) place in line to order.
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