RavenYZF-R6
Well-known member
The Pro gets a bit more than a base level ICE truck does though. And there isn’t enough in a XLT to justify the 13k price jump from a pro or a 30k jump to base Lariat IMO. If I couldn’t get the Pro and the rebates I likely wouldn’t have ordered a Lightning.With time, people will also realize they don’t really want a Pro. The F-150XL for the longest time started “Under $30,000” and I can’t recall the last time I saw one driven..really at all.
Retail customers weren’t buying them in droves. There’s plenty of opportunity for Ford (once established) to further de-content the Pro to make it more commercial focused and increase profits and/or drive demand to a higher XLT trim.
For anyone who’s upset about missing out on a Pro. Go test drive a ICE XL with vinyl seats and compare it to an XLT. Then ask yourself if you’d take a XL. Is the answer is of course, then you’re in the Pro market. If you’re finding the seats are just a tad uncomfortable, the seating position isn’t quite right, wondering if you’ll be too hot/cold on the vinyl, wishing it had a sunroof, think it’ll be better with power adjustable pedals, not quite fond of the vehicle without a light bar, or without body colored bumpers…etc etc. The Pro isn’t for you.
As a Pro holder there have been numerous occasions where I wondered if I should have stepped up or if I’ll end upgetting back in line to trade out of the Pro and into a Lariat.
For now this was supposed to be a dipping of the toe. The fastest, cheapest way to get these out was to keep them similar enough. It turned out the warmer is the perfect temperature for Ford. They're all in now, and I think they’ll make them..if you want them. I just don’t think most want them as much as they think they do.
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